Choosing the Right Outdoor Label
To get the right label for outdoor use, it is vital to ask the right questions… and to dig a little deeper into the answers.
What conditions will the label face? As we discussed above, exposure to extreme temperatures, moisture, wind, or abrasives such as dust can wreak havoc on a label. But when determining the conditions the label will face, consider less obvious factors. Perhaps a label will be placed inside equipment that is stored outside, in a place where it won’t necessarily be exposed to UV rays or moisture. But the label will still need to stand up to temperature variations.
Where will the label be used? Consider not just where the label will spend most of its time, but what possible conditions it will face. For example, a label on a piece of winter equipment such as a snowblower would obviously be exposed to cold, wet wintery conditions. But it could also be exposed to high temperatures if it spends the summer parked in a hot garage.
How long will label be used? Whether the label is temporary or will need to perform for years will help determine what label works best for your customer.